Startups Best Startup Ecosystems in Gujarat: Ahmedabad vs Surat vs VadodaraGujarat has 19,270+ DPIIT-recognised startups. They have created 2,14,800+ direct jobs, per the Government of India’s data as of 31 March 2026. Only aRead More
Jodi Aisi Ki Nazar Na Lage: How Vadilal x Hide & Seek Turned a Cultural Expression Into a Marketing Strategy Vaneesha Banwet
![A planned product placement. An unexpected celebrity reaction. Publicity that travelled from KBC to Netflix.Gowardhan Ghee’s viral moment with Saif Ali Khan reveals an interesting side of modern marketing, where paid visibility can evolve into organic conversations and earned media.But what made this moment travel beyond its original advertisement, and what can today’s brands learn from it?Swipe through as Gujpreneur decodes the marketing behind the moment.Read the complete case study on Gujpreneur(Link in bio)[Gowardhan Ghee, Saif Ali Khan, KBC, Netflix, Brand Marketing, Organic Marketing, Earned Media, FMCG Marketing, Marketing Case Study]#Gujpreneur #MarketingDecoded #BrandStrategy #ViralMarketing #brandbuilding](https://www.gujpreneur.com/wp-content/plugins/instagram-feed/img/placeholder.png)