Manav Joshi has stepped into a new role as Growth and Marketing Lead at The Experience Co. also he is  marking yet another exciting chapter in a journey filled with creativity, impact, and momentum.

From building campaigns for global names like Red Bull and Blinkit to leading brand activations, travel shows, and high-energy live events. Manav’s career has always been about bringing people and ideas together. He’s a marketer by day, performer by passion — and now he’s bringing both worlds to life at ExCo.

At The Experience Co., Manav previously served as Marketing Manager, helping shape memorable campaigns and scale experiential strategies. In his new leadership role, he’s driving growth strategy, brand storytelling, and youth marketing, building on his diverse past that includes founding Lit Entertainment Co., hosting shows with artists like Ritviz, Nucleya & Amit Trivedi, and taking storytelling on the road with VTV Gujarati.

A MICA alumnus and Gujarat-bred creative mind, Manav is reimagining what marketing looks like — at concerts, on screens, and in conversations that matter.

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