A creative storyteller and seasoned marketing professional, Jignesh Vasavada has embarked on a new chapter in his career as Head-Media & Communications (Consulting) at MICA | The School of Ideas, one of India’s most respected institutions in the field of marketing and strategic communications.

With a passion for shaping ideas that inspire, connect, and create impact, Jignesh joins the dynamic marketing team at MICA, where he will work closely with Associate Dean & CMO Ruchi Tewari. Together, they aim to craft fresh, vibrant narratives that showcase the creativity, innovation, and thought leadership that define MICA.

Known for his unique ability to merge storytelling with strategic communication, Jignesh’s new role places him at the heart of media innovation and brand storytelling in academia. His leadership will focus on amplifying MICA’s voice in the marketing ecosystem, bringing forward stories that reflect its legacy of ideas, insights, and inspiration. 

In his announcement, Jignesh expressed excitement about collaborating with MICA’s talented team and sharing “fresher and brighter stories from the Mecca of Marketing that is MICA.” His journey underscores a continued commitment to creativity, learning, and the evolution of meaningful communication.

As MICA continues to nurture the next generation of marketing thinkers and storytellers, Jignesh’s appointment marks another step forward in building stronger bridges between academia and industry.

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