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Roma Shah’s MedTogs: Framing the Future of Healthcare Apparel in India

In healthcare, where long hours, pressure, and demanding routines dominate, comfort often takes a backseat. Recognizing this gap, MedTogs, an innovative medical apparel brand, has redefined workwear for healthcare professionals. Founded in 2021, MedTogs crafts scrubs and uniforms that blend comfort, style, and functionality. The brand ensures doctors and nurses feel confident and comfortable while caring for others.

Built on three core principles: comfort, performance, and purpose, MedTogs sets a new standard in India’s medical apparel industry. Behind this fast-growing brand stands Roma Shah, a visionary entrepreneur who turned a personal challenge into an opportunity. Her mission is to empower healthcare professionals across India and beyond through thoughtful apparel innovation.

The Visionary Behind MedTogs

Roma Shah, with over 15 years of experience across tech and hospital management, is the driving force behind MedTogs. What began as a personal frustration turned into an industry-wide solution. The brand was inspired by a simple but significant problem – her husband developed rashes from conventional scrubs owing to long work hours and humid conditions during the COVID outbreak. Determined to find a solution, Roma created uniforms respecting comfort and skin sensitivity.

“MedTogs isn’t just about scrubs; It’s about creating uniforms that healthcare professionals feel proud to wear.” – Roma Shah

Featherlight, stretchable, and breathable – these are not just buzzwords for MedTogs. Each piece enhances mobility, comfort, and appearance while maintaining medical-grade functionality. 

A Career Pivot and a New Beginning 

Before MedTogs, Roma’s career was on a completely different trajectory. She built a successful career at Intel in California, refining her problem-solving and leadership skills. But when she decided to return to India, she embraced the opportunity to dive into the healthcare industry and use her skills and learning from her tech background to add value to her new role in the healthcare ecosystem. Settling in Vadodara, she played a crucial role in establishing PranayamLung & Heart Institute, where she began as Admin Head. Under her leadership, the institute has since grown into one of the city’s most reputed centers for pulmonary and cardiac care.

However, her entrepreneurial spark ignited when her husband struggled with uncomfortable medical scrubs. Driven by empathy, she explored fabric innovation, garment design, and comfort-driven functionality. This research laid the foundation for what would eventually evolve into MedTogs.

From Guest Bedroom to Five-Storey Facility

In 2021, MedTogs began humbly; not in a high-end office, but in Roma’s guest bedroom. With self-taught tech skills, she built the company website herself and started small-scale operations. Her initial vision, however, was anything but small.

From those humble beginnings, the brand has grown into a five-storey facility in Raopura, Vadodara. It now houses a dedicated manufacturing unit serving hospitals across India and exports to the UAE and Australia. The brand’s exponential growth is a testament to persistence, innovation quality-driven execution. 

The COVID-19 pandemic further accelerated MedTogs’ growth curve. The healthcare community’s urgent demand for durable, hygienic, and comfortable scrubs pushed the company to refine its offerings. MedTogs responded by introducing cotton stretchable scrubs, designed to provide superior breathability and mobility for long shifts.

Innovation at the Heart of MedTogs

Innovation is the backbone of MedTogs. The brand combines design thinking, technology, and fabric engineering for healthcare comfort. Some of its industry-first innovations include:

• Custom size charts to ensure the perfect fit for every body type.

• Computerized embroidery that allows hospitals and individuals to personalize their scrubs.

• Proprietary fabric technology, including the “Lite” feature for unmatched breathability.

• Sporty and versatile designs that combine style, function, and professionalism.

“Healthcare professionals spend long hours in scrubs; they deserve uniforms that let them move comfortably and look professional.” – Roma Shah

Through innovation, MedTogs has grown from a startup to a trusted made-in-India brand. The company has delivered over 60,000 products to hospitals, NGO,s and medical colleges across India.

Recognition and Growth

MedTogs’ consistent quality and forward-thinking approach have not gone unnoticed. In 2023, it was incubated by IIM Bangalore – Goldman Sachs 10k Women Entrepreneurs Program, marking it among India’s most promising startups. The company was also featured on VTV Gujarati, where Roma Shah was highlighted as one of Vadodara’s leading women entrepreneurs.

Roma was selected for the Stanford Seed Spark Program, a prestigious initiative that offers mentorship, leadership training, and access to a global entrepreneurial network. These opportunities strengthened MedTogs’ foundation and expanded its international vision.

MedTogs also partners with medical colleges to equip students with professional-grade uniforms early on. This initiative nurtures pride, confidence, and professionalism among future healthcare providers.

Balancing Business and Life

Running a fast-growing enterprise while being a mother of two is no small feat. Yet, Roma embraces both roles with grace and purpose.

“Balancing motherhood and entrepreneurship aren’t easy, but the joy of seeing our team grow and our customers happy makes it all worth it.” – Roma Shah

From leading two tailors to managing a large-scale operation, she has grown through resilience. Her leadership proves that empathy and innovation can drive lasting business success.

Redefining Healthcare Apparel

At its core, MedTogs embodies pride, comfort, and confidence for healthcare professionals worldwide. Through thoughtful design and advanced fabric technology, the brand blends style, performance, and lasting comfort.

Doctors, nurses, and medical staff can look professional, feel confident, and stay comfortable during long shifts. Its vision extends beyond India, as MedTogs steadily expands into international markets and strategic collaborations.

By focusing on technology-driven fabrics, customized designsand educational partnerships, it continues to raise industry standards. MedTogs is not just redefining uniforms – it’s redefining how healthcare professionals experience their workwear.

Conclusion

What began as a small effort to ease one person’s discomfort has become an industry-wide movement. Roma Shah’s journey with MedTogs beautifully shows how empathy, innovation, and persistence create transformation. MedTogs proves medical uniforms don’t need to be dull; they can be stylish, functional, and empowering. By bridging healthcare and design, Roma built a brand that celebrates those who dedicate their lives to healing.

“Every stitch we make is about making healthcare professionals feel proud, confident and comfortable.” – Roma Shah

In today’s world, where healthcare anchors every community, MedTogs stands as a symbol of change and compassion. It continues setting new benchmarks in India’s healthcare apparel industry; redefining comfort, one scrub at a time.

Read more inspiring stories of Gujarat’s visionary entrepreneurs and innovators only on Gujpreneur – Where Business Meets Inspiration.

Jeny Shah

Jeny Shah is Editor-in-Chief at Gujpreneur. She is a creative writer, a journalist and an educator. She's passionate about crafting compelling stories and bringing unique perspectives for readers through engaging articles. Along with her work, she is always keen to help others and participate in social work and events.

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