run two businesses that sit on opposite ends of the same idea — how people respond to brands. The first is Dipak Enterprise, a 35-year-old branding agency that has spent three and a half decades doing physical retail branding, OOH, and BTL work for MNCs. Three generations of consumer behaviour, learned at the exact point where a person meets a brand in the real world — the shelf, the hoarding, the store. The second is OhKey, a digital creative studio I’ve started. The premise is simple: the touchpoint moved from streets to screens, but the human on the other side didn’t change. OhKey applies decades of real-world consumer insight to digital — which is the part most digital studios never learned, because they only ever worked on screens. Same understanding of people. Different medium. That’s what I’m building.
: OhKey Dipak Enterprise
: 03/01/1988
: B2C
: 1-10
: XXXXXXX322
: I'm born & brought up in Gujarat
: 118/131- Saman Complex, Jodhpur Premchandnagar road, Satellite, Ahmedabad- 380015
We’ll be announcing the next Gujpreneur Socials soon — stay tuned.